“Branding” and “marketing” don’t have to feel like icky words. You offer your customers good products and services that make their lives better - I’m here to help you give them a customer experience that charms and delights them every step of the way.
Your branding is your business’s face - the way it appears to the world. Everything from your logo to the colors and fonts you use, to the way you turn a phrase: it announces what you’re all about and - if done well - speaks directly to your ideal customer.
And that’s where I come in.
My job is to translate the heart and soul of your business into a visual identity that will grab your target audience by its lapels and scream,
“You don’t wanna miss out on this!”
So much more than a logo!
Nice to Meet You
Nice to Meet You
Hi! I’m Alex
I’ll be your brand doula today, helping you push that lil baby business out into the big bright world, ready to kick ass and look dope.
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Nothing beats a fully-customized brand identity! We’ll work together to nail down your brand’s aesthetic, create a logo, color palette, typography, and more. You’ll leave with a pile of big beautiful brand assets and a detailed style guide to help you put them into action.
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Need a brand on a tighter timeline or smaller budget? The Logo Bar provides ready-to-roll, only-sold-once brands that can be customized to your business and ready to launch in under a week. Same deliverables as a custom identity, but faster!
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I’ve been lucky enough to create identities for a ton of awesome and varied brands - you can see some of them here!
What they’re sayin’…
“From start to finish this was a great experience with Wild Hunt Design [now Inland Sea]. The process was fun and transparent and I loved all the a la carte pricing options so that I could make it work for my budget and needs. Somehow Alex took my preferences, input, feedback and a few disjointed ideas and created branding that truly feels like me and my little baby company. I now have an even greater appreciation for this work and the artistry and creativity behind logo and brand creation. I’m beyond grateful.”
— Esther Franck, ioi Design
“This whole process was a joy, from the envisioning and mood board stage to approving final concepts. Alex is just as warm, witty, and smart as you'd expect from her online presence, and I'd also add that she's *kind*. She managed to make my tentative and awkward ideas feel like inspired and worthy contributions, which was tremendously motivating as each step unfolded. Her materials guided me into new phases with clarity and reassurance, and she was consummately patient with me when I dithered over minutiae. In all, this was a luxurious design experience that I could only compare to a sublime spa visit or much-needed holiday. Thank you, Alex, for all your brilliance and charm!”
— Vivian Aubrey, Vivian Aubrey Coaching
“Working with Wild Hunt [now Inland Sea] was such a joy from the moment I reached out! Alex infuses fun into every aspect of the work, while being incredibly thorough and professional. She worked tirelessly to understand the vision for my business today and well into the future, so the branding could grow with me. Her process is structured in a way that provides multiple options through each step so the finished product is *just right*, and she was so patient with me as we tweaked designs until it was perfect. I am so in love with the end result and so is everyone else that sees it! I had so much fun working with Alex and highly recommend her to anyone looking for fresh, fun designs!”
— Michelle Engleman, Kinsight
“I have had the pleasure of working with Alex on a variety of different projects, from books to one-off illustration and pattern repeat work and she’s always been an absolute delight—professional, punctual, knowledgeable about different options when a project had unclear boundaries. I would wholeheartedly recommend her for just about any design project—her strong aesthetic coupled with stellar skillset makes her an all-round asset.”
— Shannon Okey, Cooperative Press + Cleveland Bazaar
“This is the first time I have done anything with branding. The process was so easy for me to understand and provide the feedback I wanted to give. Even when I was super picky my requests were made quickly with no complaints. The results were beautiful and straightforward to use with multiple platforms and partner organizations. Thank you!!”
— Rev. Bethany Peerbolte, OurTapestry
“Wild Hunt Design [now Inland Sea] did an Essentials Brand Package for my crafts business. I had been getting by okay with my DIY branding, but needed to level up . I was impressed at every step! I provided a lot of info at the beginning (I sent a nerdy powerpoint of what I was using and where I envisioned going) and Wild Hunt totally GOT IT. The new branding looks like me and yet is something I could never have come up with on my own. I’m so happy. Wild Hunt Design took the time to understand my brand, and her dedication and passion for her craft were evident in every deliverable she provided. The end result was a comprehensive brand package that surpassed all my expectations and left me feeling inspired and confident about my business's visual representation.”
— Rossie Hutchinson, Rossie Crafts
Brand Blog
